Lauren Arbittier Davis says she's been an enthusiastic marketeer since her grade school days of "hawking handmade friendship bracelets at the Jersey shore." Today, she's the founder of Alkali, a boutique marketing firm that helps small and medium-sized businesses grow with marketing services of every kind.
Before launching Alkali, Lauren honed her skills working in-house for several organizations, but always had her eye on launching her own firm. Being an entrepreneur allows Lauren the flexibility to spend lazy mornings with her 2-year-old, hold "treadmill status updates" with clients and catch the end of her preschooler's gymnastics class — all while doing something she's genuinely passionate about.