When you were a kid did you have a hankering for white cake with colored sprinkles? Nora Schultz's kids did, and so she spent many days baking the treats for her children and for the parties they would attend. Then one day she took some time to scrutinize the label on the mixes she was using, and she wasn't exactly thrilled knowing that she was serving artificial ingredients to those she loved.
Nora grew up in Michigan and grew up valuing simple cooking and wholesome foods. She wanted her kids to have the same, and since nobody else was capitalizing on it, Nora decided she would, and she began Naturally Nora. Today she's a longstanding member of her local organic farm cooperative, and she enjoys gardening in her backyard.