Teaching and technology is what makes Regents Professor Jakki Mohr tick. A senior faculty member in the University of Montana School of Business Administration, she’s built her career on being at the forefront of marketing high tech products and services. In fact, she’s received international acclaim for her educational book also authored by Sanjit Sengupta and Stanley Slater, Marketing of High Technology Products and Innovations, which is currently in its third edition and used by universities around the world.
Jakki’s awards stack high. She’s a national award-winning researcher who has appeared in numerous marketing, management and retailing journals. In addition, she’s served as a guest teacher in universities spanning Switzerland and Finland to India and France; even teaching as a Fulbright Specialist at ORT University in Montevideo, Uruguay. You can also add the 2008 Outstanding Marketing Teacher Award and the 2005 Carnegie Foundation for the Advancement of Teaching “Montana Professor of the Year.” And her students agree on these accolades, deciding themselves to vote for her as the UM’s most Inspirational Teacher of the Year in 2002.
Currently, Jakki teaches anywhere between 80 and 120 students per semester, and focuses her research time on biomimicry — innovations inspired by nature, based on underlying biological mechanisms — to solve challenges in the tech and engineering fields.