The next time you’re watching something news-based on a particular TV channel, don’t think for a minute that you won't see that content somewhere else. Licensing and distribution is a growing division for many outlets, especially Bloomberg Media Group. Susan Vobejda has responsibility for all third party agreements involving Bloomberg media content—from news to photography to TV to video.
Susan’s role is an important one, since it focuses on the growth and monetization of content. This year, Susan's team closed a number of big deals for the company, including a joint venture to launch the first business television channel available in HD throughout Mexico and Central America.
What’s more, Susan’s resume has quite the roster: global head of marketing and business development at Bloomberg Digital, vice president of marketing for Yahoo! HotJobs and Yahoo! Small Business, senior brand marketing positions at GAP and Walmart.com and Leo Burnett.
One more thing we love about Susan? Her moxie. At 28 years old, she applied to business school, just to see if she could get in. She ended up with a fellowship from Carleton to attend the prestigious Harvard Business School.